Commercialization of Intellectual Property Rights – A Driver of R&D Investment

ASL LAW intellectual property expertise featured in Business Forum Magazine

ASL LAW has recently published an in-depth article in Business Forum Magazine on the topic “Commercialization of Intellectual Property Rights – A Driver of R&D Investment,” contributed by Lawyer Pham Duy Khuong, Managing Partner of ASL LAW. The article analyzes the pivotal role of monetizing intellectual property (IP) assets in fostering innovation, enhancing competitiveness, and…

Breaking: Vietnam’s First Ever Strategic IP Market Report (2025 Edition)

ASL LAW's Vietnam IP Market Report 2025 official release

𝑇ℎ𝑒 𝑟𝑒𝑝𝑜𝑟𝑡 𝑑𝑜𝑤𝑛𝑙𝑜𝑎𝑑 𝑙𝑖𝑛𝑘 𝑖𝑠 𝑎𝑣𝑎𝑖𝑙𝑎𝑏𝑙𝑒 𝑎𝑡 𝑡ℎ𝑒 𝑒𝑛𝑑 𝑜𝑓 𝑡ℎ𝑖𝑠 𝑎𝑟𝑡𝑖𝑐𝑙𝑒. On October 1st, 2025, ASL LAW proudly announces the official release of the Vietnam IP Market Report 2025 – Strategic Investment Analysis & Economic Impact Assessment. This is the first comprehensive report ever dedicated to Vietnam’s Intellectual Property (IP) market, designed to serve…

Coming Soon: Vietnam IP Market Report 2025 – Strategic investment Analysis & Economic Impact Assessment

ASL LAW's Vietnam IP Market Report 2025 preview - Strategic investment Analysis & Economic Impact Assessment

ASL LAW is pleased to announce the upcoming release of the Vietnam IP Market Report 2025 (Strategic investment Analysis & Economic Impact Assessment). This is the first and only comprehensive report ever conducted on Vietnam providing in-depth insights into: ✨ Vietnam’s IP market is booming: 📊 This report is designed for: 🌍 The report will…

Technology Transfer – Safeguarding Intellectual Property for Innovative Enterprises

ASL LAW's guide to IP protection in technology transfer Vietnam

In the context of a knowledge-based economy and innovation-driven growth, the protection and exploitation of intellectual property (IP) have become vital for enterprises. Resolution No. 68-NQ/TW of the Politburo emphasizes the task of “institutionalizing innovation and protecting intangible assets” as a cornerstone of the national development strategy. This sets an urgent requirement for innovative enterprises…

Which Country Should You Register Your International Trademark in First? Criteria for Prioritizing Markets

ASL LAW's international trademark market prioritization roadmap

When expanding abroad, one of the biggest challenges for businesses is deciding where to register their trademarks first. Since trademark rights are territorial, filing in the right jurisdictions early can make the difference between building a secure global brand and facing costly disputes. Why First-Filing Jurisdiction Matters Trademark registration is granted on a first-to-file basis…

From Vietnam to the World: What to Prepare Before Filing International Trademark Applications?

ASL LAW's guide to international trademark filing from Vietnam

Vietnamese businesses are increasingly looking beyond domestic markets to expand their brands globally. Filing international trademark applications is a crucial step to protect brand identity abroad, but the process requires thorough preparation to avoid costly mistakes. Understanding International Trademark Protection International trademark protection is not automatic. A registration in Vietnam only covers Vietnamese territory. To…

Trademarks and Brands in Vietnam: Proper Distinction for Effective Registration

ASL LAW's guide to trademark distinctiveness in Vietnam

For foreign investors and entrepreneurs entering Vietnam, one of the most important steps in building a business presence is registering trademark in Vietnam and protecting brand identity. While trademarks and brands are often used interchangeably, the law in Vietnam makes a clear distinction between them. Understanding this difference is crucial to ensure effective registration and…

Patent & Trademark Protection Strategies in Vietnam: Legalizing Creative Ideas

ASL LAW's guide to patent and trademark protection in Vietnam

Vietnam has rapidly become one of Asia’s fastest-growing innovation hubs. With the rise of technology startups, manufacturing giants, and foreign investment, protecting intellectual property (IP) is a critical step for companies entering the Vietnamese market. Patents and trademarks ensure that creative ideas, technologies, and brands are safeguarded from infringement and unauthorized use. Patent Protection Trademark…

Common Mistakes in Trademark Applications in Vietnam and How to Avoid Them

ASL LAW's guide to avoiding trademark application mistakes

Foreign businesses entering Vietnam’s growing market are increasingly aware of the importance of trademark protection as part of their broader intellectual property (IP) strategy. However, many applicants encounter avoidable legal and procedural mistakes during the Vietnam trademark registration process, which can lead to costly delays, refusals, or even loss of trademark rights. This article outlines…

Optimizing Costs in International Trademark Registration: 3 Key Strategies

ASL LAW's international trademark cost optimization guide

In today’s global marketplace, register trademark in Vietnam or internationally is an essential step for businesses looking to expand and protect their brand overseas. However, international trademark registration can be costly, especially for small and medium-sized enterprises. To navigate this process efficiently and minimize unnecessary expenses, businesses should approach it with a clear cost-optimization strategy….

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