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Over the past five years, the entertainment and education sector has emerged as one of the fastest-growing trademark categories in Vietnam, reflecting the market’s dynamism and immense potential. The rapid development of the digital economy, coupled with a young consumer base, is creating significant opportunities for both domestic and international enterprises. Enterprises doing business in…
26
Nov
Nov
Over the past five years, the F&B (Food & Beverage) sector has experienced impressive trademark growth, becoming one of the most dynamic areas for brand or registration of trademark in Vietnam. This development reflects not only the domestic market’s vitality but also the ambition of Vietnamese enterprises to expand internationally. Enterprises doing business in Vietnam…
08
Dec
Dec
The year 2025 marks a pivotal shift in how Asia approaches intellectual property (IP) protection. As governments across the region strengthen their IP frameworks to align with global standards, Vietnam is emerging as a critical player in the innovation landscape. This article explores key regional developments, Vietnam’s IP performance, and what foreign investors, tech entrepreneurs,…
18
May
May
In the fast-evolving digital economy, intellectual property (IP) has become one of the most valuable assets for companies navigating Vietnam’s transformation landscape. As artificial intelligence, automation, and data-driven business models reshape markets, effectively leveraging IP assets can determine whether an enterprise doing business in Vietnam thrives or falls behind. For foreign investors, tech entrepreneurs, and…
14
May
May
In today’s rapidly evolving technological landscape, artificial intelligence (AI) has become a driving force behind innovation, creativity, and business transformation. However, as Vietnamese enterprises embrace AI to enhance productivity and competitiveness, the question of how to effectively safeguard intellectual property (IP) rights has never been more critical. Understanding the interplay between intellectual property and AI…
13
May
May
(Published in Industry and Trade Newspaper) Lawyer Do Ba Thich emphasized that Vietnamese enterprises need to change their mindset and view intellectual property as both a tool to protect their rights and a “competitive weapon” in the era of international integration. The Regional Comprehensive Economic Partnership (RCEP) officially came into effect on January 1, 2022….
08
Oct
Oct
ASL LAW has recently published an in-depth article in Business Forum Magazine on the topic “Commercialization of Intellectual Property Rights – A Driver of R&D Investment,” contributed by Lawyer Pham Duy Khuong, Managing Partner of ASL LAW. The article analyzes the pivotal role of monetizing intellectual property (IP) assets in fostering innovation, enhancing competitiveness, and…
30
Sep
Sep
𝑇ℎ𝑒 𝑟𝑒𝑝𝑜𝑟𝑡 𝑑𝑜𝑤𝑛𝑙𝑜𝑎𝑑 𝑙𝑖𝑛𝑘 𝑖𝑠 𝑎𝑣𝑎𝑖𝑙𝑎𝑏𝑙𝑒 𝑎𝑡 𝑡ℎ𝑒 𝑒𝑛𝑑 𝑜𝑓 𝑡ℎ𝑖𝑠 𝑎𝑟𝑡𝑖𝑐𝑙𝑒. On October 1st, 2025, ASL LAW proudly announces the official release of the Vietnam IP Market Report 2025 – Strategic Investment Analysis & Economic Impact Assessment. This is the first comprehensive report ever dedicated to Vietnam’s Intellectual Property (IP) market, designed to serve…
26
Sep
Sep
ASL LAW is pleased to announce the upcoming release of the Vietnam IP Market Report 2025 (Strategic investment Analysis & Economic Impact Assessment). This is the first and only comprehensive report ever conducted on Vietnam providing in-depth insights into: ✨ Vietnam’s IP market is booming: 📊 This report is designed for: 🌍 The report will…
12
Sep
Sep
In the context of a knowledge-based economy and innovation-driven growth, the protection and exploitation of intellectual property (IP) have become vital for enterprises. Resolution No. 68-NQ/TW of the Politburo emphasizes the task of “institutionalizing innovation and protecting intangible assets” as a cornerstone of the national development strategy. This sets an urgent requirement for innovative enterprises…
