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For foreign investors and entrepreneurs entering Vietnam, one of the most important steps in building a business presence is registering trademark in Vietnam and protecting brand identity. While trademarks and brands are often used interchangeably, the law in Vietnam makes a clear distinction between them. Understanding this difference is crucial to ensure effective registration and…
30
Jun
Jun
As Vietnam develops into a digital economy, the protection of software, applications, games, and other digital content has become a key concern for foreign investors and technology companies. Copyright registration provides legal certainty, helps prevent infringement, and ensures that creators retain control over how their works are used. Software Copyright Digital Content Copyright Legal Requirements…
12
Aug
Aug
In the era of artificial intelligence (AI) and digital transformation, businesses across sectors are harnessing AI-powered tools to automate content creation, streamline operations, and enhance user engagement. However, the use of AI to generate and disseminate digital content raises substantial legal risks — particularly in relation to copyright. For businesses operating in Vietnam and beyond,…
01
Aug
Aug
The rapid development of artificial intelligence (AI) and the exponential growth of digital content are creating new copyright challenges in Vietnam. Businesses involved in digital content—ranging from advertising creatives to AI-generated materials—must be ready to adapt to upcoming legal changes. This article outlines key legal considerations that companies should prepare for in 2025 to protect…
05
Jul
Jul
(Published in the Business Forum Magazine) Registering intellectual property (IP) internationally is not merely a shield to protect a brand, but also a gateway to genuine competitive advantage—provided that businesses adopt a well-planned strategy and are empowered by clear and effective support policies. This article summarizes the insights shared by Lawyer Pham Duy Khuong, Managing…
14
Jul
Jul
Amidst the dynamic growth of the creative economy and digital transformation, copyright registration in Vietnam has become increasingly important for individuals and organizations operating in culture, arts, technology, and media sectors.Although copyright is legally established once a work is created in a tangible form, official registration with a state authority remains a crucial step to…
10
Jul
Jul
As Vietnam increasingly integrates into the global supply chain and becomes an attractive destination for foreign direct investment (FDI), establishing a strategy for protecting intellectual property (IP) rights in Vietnam has become indispensable for international enterprises. From patents and trademarks to trade secrets, delays or mistakes in the registration and enforcement of IP rights in…
11
Jun
Jun
As of June 3, 2025, the Vietnam Intellectual Property Office (IP Vietnam) officially implements the issuance and authentication of electronic copies of industrial property application files, documents, and protection certificates. This marks a significant step forward in the modernization of administrative procedures, helping individuals and businesses save time and effort when conducting intellectual property-related transactions….
04
Jun
Jun
From May 17 to 21, 2025, the International Trademark Association (INTA) Annual Meeting took place in San Diego, United States, attracting thousands of experts and organizations in the field of intellectual property (IP) from over 150 countries. Widely recognized as the world’s premier forum for policymakers, attorneys, businesses, and international organizations, the event serves as…
02
Jun
Jun
The INTA 2025 Annual Meeting – a global forum gathering top names in the intellectual property field – continues to serve as a pivotal milestone for law firms, legal institutions, and international experts to assert their presence and shape future trends. On this occasion, ASL LAW once again affirmed its role as a legal bridge…
