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Trademark in Thailand: A Comprehensive Guide to Thailand Trademark Registration

Securing a trademark in Thailand is crucial for businesses looking to protect their brand in a dynamic market. This guide provides a comprehensive overview of the trademark registration process in Thailand, covering everything from preliminary searches to final registration.

Why Register a Trademark in Thailand?

Thailand’s growing economy and strong legal framework make trademark protection essential. Registering a trademark in Thailand provides legal security, prevents unauthorized use, and enhances brand recognition.

Key Benefits:

  • Legal Protection: Shields your brand from infringement.
  • Market Presence: Strengthens your brand’s position in Thailand.
  • Exclusive Rights: Grants exclusive rights to use the trademark in Thailand.

Step-by-Step Process of Trademark Registration in Thailand

Step 1: Conduct a Preliminary Trademark Search in Thailand

Before filing your trademark application, it’s advisable to conduct a preliminary search to ensure that your trademark is available in Thailand.

Time Estimate: 2-4 weeks

Step 2: File the Trademark Application in Thailand

Submit your application to the Department of Intellectual Property (DIP). Required documents include:

  • Application Form: Complete with applicant and trademark details.
  • Power of Attorney: If filed through an IP agent.
  • Trademark Specimen: A sample of the trademark as it is used in commerce.
  • Goods/Services List: Specify the goods/services covered by the trademark.
  • Priority Document (if applicable): If claiming priority from an earlier application.

Time Estimate: 1-2 weeks

Step 3: Examination by DIP

DIP conducts a formal examination to ensure compliance with filing requirements, followed by a substantive examination to assess the registrability of the trademark under Thai law.

Time Estimate: 9-12 months

Step 4: Publication and Opposition

Once the trademark passes the examination, it is published in the Official Gazette, allowing a 90-day period for third-party opposition.

Time Estimate: 3 months

Step 5: Registration and Issuance of Certificate

If no opposition is filed and the trademark meets the protection requirements, DIP will issue a registration certificate. The trademark is valid for 10 years from the filing date and can be renewed indefinitely.

Time Estimate: 1-2 months

Total Time Estimate: 16-20 months (assuming no oppositions or refusals)


Costs and Fees for Trademark Registration in Thailand

Understanding the costs associated with trademark registration in Thailand, including government fees, attorney fees, and additional expenses for opposition proceedings.

Common Pitfalls and How to Avoid Them

  • Incomplete Applications: Ensure all required documents are submitted correctly.
  • Failure to Conduct a Preliminary Search: May lead to rejection.
  • Missing Deadlines: Can result in loss of rights or additional fees.

First-to-File Principle

Thailand operates under a “First-to-File” principle, meaning the first person or entity to file a trademark application will have priority over others, irrespective of prior use.

Why Choose ASL LAW for Your Trademark Registration in Thailand?

Registering a trademark in Thailand is a critical step for protecting your brand. ASL LAW offers expert services to simplify the process, ensuring your trademark is registered efficiently.

References:

  • Legal 500: Recognizes ASL LAW as a top-tier intellectual property firm covering ASEAN IP matters and international IP protection for their clients.
  • WTR: Praises Lawyers Pham Duy Khuong and Do Ba Thich for their expertise in trademark registration and enforcement.

ASL LAW is the top-tier Vietnam law firm for Intellectual Property Services. If you need any advice, please contact us for further information or collaboration.

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