Do Ba Thich (Senior Partner)

• Protection of industrial property rights for consumer goods manufacturers

Lawyer Do Ba Thich has played a pivotal role in protecting industrial design rights for one of Vietnam’s leading consumer goods manufacturers. He has directly represented the client in dealings with the Intellectual Property Office of Vietnam and enforcement authorities to address infringement acts, thereby helping the enterprise preserve its competitive advantage and brand value in the market.

• International trademark registration and protection for construction materials enterprises

In his capacity as an intellectual property counsel, he has advised on and managed the international trademark portfolio of a Vietnamese group operating in the construction materials sector. Under his leadership, the enterprise successfully registered and protected its trademarks in more than 30 jurisdictions, contributing to the expansion of export markets and the strengthening of global brand recognition.

• Global intellectual property strategy for heavy industrial manufacturers

He has assisted a Vietnamese company in the heavy industrial manufacturing sector in implementing a multi-jurisdictional trademark and patent registration strategy. With a strategic and forward-looking approach, he supported the development of a consistent protection framework while mitigating the risk of trademark squatting abroad—a common challenge faced by Vietnamese enterprises when expanding exports.

• Advisory and enforcement in software copyright and online intellectual property infringement matters

Lawyer Do Ba Thich has extensive experience in handling intellectual property and software copyright infringement cases, including unlicensed software use, unauthorized reproduction, and violations of digital distribution rights. He has represented both Vietnamese companies and multinational corporations in negotiations, evidence collection, and engagement with competent authorities to safeguard clients’ lawful interests.

With more than 15 years of experience in the intellectual property field, Lawyer Do Ba Thich not only assists Vietnamese enterprises in the registration, protection, and commercialization of intellectual property rights domestically, but also leads international protection strategies—enabling businesses to transform intellectual assets into tangible commercial advantages, reduce legal risks, and enhance global competitiveness.